They have the concept of “aegyo-sal,” which is the fat deposit located underneath the eyes (not to be confused with eyebags) that make a person look more youthful. Korea is home to the latest innovations when it comes to products, while Japan focuses on the achieving better and better formulas for our staples. Just flip through magazines from the two nations and from the get-go you can point out each culture’s beauty standards. South Korean standards of beauty contrast heavily with what is considered beautiful and sexually appealing to the West.A peep at Instagram beauties would attest to this: Western beauty now means bronzed, athletic bodies, with the proper proportions from head to foot. The women in Tokyo also weren’t covered in ten pounds of makeup. COPYRIGHT © 2019. There seems to be less pressure on the women in Tokyo to look a certain way. During the summer, some people practice wearing thick clothing despite the temperature as a means to cover up their skin to prevent tanning. 9. Koreans prefer sexy than cute. This is because a slightly matte base looks more natural. The two countries have intertwined histories with each other. What were your impressions? You didn’t see couples walking around wearing the same outfits or groups of friends dressed in head to toe matching outfits. K-Beauty has become globally popular since 2015. Coming from America, that was so strange to me since we are always trying to stand out and be different and unique. amzn_assoc_marketplace = "amazon"; No matter how long you live in Korea, you will always be a foreigner. Spot the difference: Korean vs Japanese beauty trends. Western beauty standards differ from region and nation. On the other hand, K-beauty focuses on creating strobing, dewy skin that looks hydrated and … Scroll down to content. Aegyo-sal, together with blepharoplasty, makes a person’s eyes look bigger and more youthful. Most (about 98 percent) of Korean guys I met in the past were only wanting and allowed to be with Korean women and said they were not allowed or interested to date foreign women. Let me tell you. Right: Korean ulzzang makeup. Let’s start with the most difficult way to tell the difference: the face.Yes, admittedly it can be challenging to differentiate the three, even for fellow Asians. amzn_assoc_placement = "adunit0"; Japanese guys less gentlemanly, cheap and more reserved. This may be rooted in their history of Japanese geishas serving as the standard for beauty. Koreans are more homogeneous in physical appearance, pale skin. Some of the more popular trends that blew up include snail slime, sheet masks, BB, CC, and DD creams, sunscreen and sleep cream, glass skin. Korean beauty standards can sometimes overlap with Japanese standards, but Korean standards are more flexible as they change to suit the trends. And most of the time, it is for procedures to give people with Asian bone structures more westernized jawlines. Curiosity, Ignorance and Racism in South Korea, Top 5 Reasons Why You Should Visit South Korea, Living in Japan: In Conversation with Ariel Annon, Top 5 Japanese Etiquette Blunders You Must Never Commit, Japan Travel Tips: Ariel’s Take on Health, Safety and Romance, 6 Things that Surprised Me about Life in Japan, South Korea Travel Tips: Rebecca’s Take on Health, Safety and Romance, One-Week “Staycation”: My Best Vacation in Korea, Korean Lifestyle: Getting Personal with Coworkers, The Troubling State of Korean Beauty Standards, Travel Romania: A Conversation with Abi Goodman, Eating Well & Loving Our Bodies: In Conversation with Yoga Teacher Talia Sutra. To maintain their light skin, it is common for Japanese people to actively avoid staying under the sun for too long to avoid tanning. So, many foreigners think Japanese are extremely polite. For example, a woman will need an eyelash curler and eyelid glue (or for a semi-permanent effect, a trip to their cosmetologist for eyelash perming and a blepharoplasty (eyelid surgery)) to achieve curly lashes and double eyelids if they don’t have it, but it needs to look naturally curly and not like the US standards of eyelashes with a lot of mascara. Oriental girls who managed to make a splash on European catwalks really made history. amzn_assoc_title = "Amazon Picks"; Its the reason why you had a better experience in Japan. In the United States the general beauty standards in women are: Tan skin Toned and thin body Large bust Small waist Full hips Long-bronzed legs Flawless complexion Full lips High cheekbones No wrinkles Pearly white teeth… The list of Korean beauty standards is similar to Japanese standards in the sense that it favors slim women with flawless skin, but it also includes standards for the jaw, lips, eyebrows, and eyes. Even though Japanese mother’s do alot of times influence their sons or tell them they are not allowed to date foreigners, Korean mothers are worse and most Korean men are expected/mandatory to marry Korean women only, while Japanese guys either have mom’s who are less strict or they are more likely to rebel if they do have mom’s who forbid it. Almost a third of South Korean women ages 19 to 29 years old have undergone plastic surgery. Korean’s speak their mind more and people claim that they are more honest and will be lifelong friends but actually Korean people are more rude and honest but are very hot headed and get mad very easily and call off friendships real fast so they are not life long friends, its really hard to maintain a lasting friendship with Koreans since they get mad so easily about something, you do one thing to make them mad and the friendship will end very easily. Korean beauty standards can sometimes overlap with Japanese standards, but Korean standards are more flexible as they change to suit the trends. South Korea actually has a higher standard of beauty than Japan in the sense that a person’s beauty this can affect their social standing in society. Beauty Standards Know No Boundaries. They like to look like a group, instead of standing out. Korean beauty standard is becoming a distinct characteristic of Korean culture. Korean women are more affectionate and tend to follow trends more. The international expansion of ‘K-Beauty’, South Korea’s beauty industry, has gone hand in hand with Hallyu, the global rise in popularity of South Korean culture since the late 1990s. amzn_assoc_asins = "1483909115,1743216742,1568364067,1634506510,1743215002,B00Z7NN2IM,B00NBARK54,B012298H2O"; Danielle Fraser is currently teaching English in South Korea. Posts. Korean people really value a skin-first philosophy, that is figuring out the root of the condition instead of covering it up with makeup. While hardly any men in the west are seen wearing makeup (and those that do are labeled as effeminate or gay), it’s not uncommon to see a straight man wear makeup to improve their looks. The list of Korean beauty standards is similar to Japanese standards in the sense that it favors slim women with flawless skin, but it also includes standards for the jaw, lips, eyebrows, and eyes. The way to say foreigner in Korean is “waygookin,” and it is a word that I hear quite often here. Your email address will not be published. FESTIVAL SNOBS. Since living in Korea, I honest to God have forgotten that men exist. I really enjoyed my visit to Japan, and I can’t wait to return. Americans glorify the tan, fit, smoky eye look. LOL ! Introduction South Korean beauty standards are different and uniform than western beauty standards. ALL RIGHTS RESERVED. From rice brans to pearls, these ingredients have been used for centuries to brighten, hydrate and exfoliate the skin. Even parts of their culture are based off one another. On the contrary, K-beauty praises the glossy, better known as “glass” skin look. They have varying skin tones, different body types, tattoos, facial hair and punk hairstyles and just a bit more swag than Korean men. East Asians are naturally light skin people. But when it comes to beauty, there is a big difference between the Japanese beauty standards vs. Korean beauty standards. Posted on November 7, 2017 December 5, 2017. Japanese beauty standards lean more towards simple and natural beauty. Whether you agree with this or not, each country has its own standards of beauty. It was so refreshing to get out of the terminal and see variety. ... What are chinese and japanese beauty standards and how different are they from korean … Also in Japan blasians are seen frequently in the music scene (like Crystal Kay). As the Japanese beauty look is slightly more matte, the use of highlight is subtle, whereas for Korean beauty any product which makes the face look more hydrated is a winner. Thankfully, Tokyo reminded me that I am a beautiful woman, and my skin color has no bearing on my beauty. amzn_assoc_tracking_id = "pinpan01-20"; Men checked my friends and I out several occasions, and it felt really nice. Seal everything with moisturiser. The Asian Beauty Standard: White . When it comes to skincare, K-Beauty and J-Beauty do not mess around and they seem to always know how to remain one step ahead of the game. In Korea, women and men are completely obsessed with their appearances, and, as a result, there is a booming beauty industry here. To recap, Japanese beauty focuses on natural beauty and skin care that leads more towards a flawless face. Thanks to specially curated details, Japanese beauty is able to rely on just a few, hardworking products to produce healthier skin. I have to say that when my friends said, “Guys, let’s go to Japan for our long weekend,” I was thinking, “Really? I was surprised at how few beauty shops I saw in Tokyo. Beauty is big business in South Korea. I know all the members of Blackpink and twice are danm beautiful but still, some of them do not fit for Korean beauty standards. Even if you’re short on time, a few simple Japanese beauty products will go a long way in priming skin to look its best. I think because Tokyo is an older and more well established city, foreigners may feel more comfortable there. Beauty standards and trends differ from culture to culture, so something that's fashionable and pretty to one woman can be completely can be bizarre, sometimes even ugly, to another half the world away. Nothing too flashy, but at the same time adhering to certain standards. Japan had the feel of a much older city, and with that feeling, comes more individuality. The men in Tokyo are so different. Koreans are more into mainstream kpop fashion and surgery, pale skin and mainstream kpop influenced clothes while Japanese are into all kinds of different types of fashion and making handmade clothes, hippy eclectic looks, etc. I love the focus on time-tested ingredients in Japanese beauty. Like in Japanese skincare, you’ll need to use a moisturiser at the start of the day or overnight to lock in all the skin-loving ingredients infused to your skin. Japanese women are more docile and less confrontational. Take, for instance, Japanese and Korean beauty standards. The West recreates this glow from layers of blinding highlighters that even Sharpie would approve. One common theme that seems to span between different cultures is the presence of beauty standards that evolve throughout time to match societal values. Japanese don’t like to talk about controversial topics. As a result, the priority is hydrated, healthy, youthful-looking skin. Both Korean women and men are obsessed with having porcelain white skin (like how in kpop all the male singers are super porcelain white). Basically, your nose has to look like a button. In Korea, the ideal woman is rail thin and very pale, and they will go to extreme measures to reach that goal. They also practice wearing sunscreen while going out and using skincare products that keep their skin hydrated. But with the invention of Hollywood’s white propaganda machine it only preserved this light skin preference. Required fields are marked *. While this negatively affects their views on body image and self-esteem, it shows how important beauty is and how it is valued as a society. Cosmetics and trends from Korea and Japan have made a huge impact in the world of beauty. Beauty is simplicity. K-Beauty Standards. She is taking some time off from her regular profession to nurture her passions for traveling, photography and writing. When you learn a little more of Kpop or even K-beauty, it is normal to learn more about beauty standards. Japan is the same way as America. Japanese and Korean women dress very well. Japanese have bit more variety in appearance most being pale skin but some even look tan like Southeast Asians. At the end of the 20th century, models of atypical appearance, including those of Asian origin, were new. But trust me – no country is like the other, even those that are geographically right next to each other. Korean beauty, on the other hand, also mostly values a flawless look as well, but points towards youth rather than perfection and has developed a culture where beauty has become a priority. Pioneering new standards of beauty "Now, many women are choosing the 'escape the corset' movement to practice feminism in their daily lives," she added. They have been very sweet to me while I have been here. As for Korean beauty, I think the most unique aspect is their creativity and ability to challenge the norms of beauty in pursuit of a better product. Japanese eat more fish than Koreans. Aside from the regular cosmetics, cosmetic surgery has become a part of the K-Beauty industry in South Korea. It goes back thousands of years. Just 16 Korean And Japanese Beauty Products I Swear By After Years Of Testing Keep reading if you want ridiculously soft, hydrated, and healthy-looking skin. Why?” I have been living in Korea for a year now, and, visually speaking, it can sometimes be a little boring. BLACKPINK/TWICE/RV/IZONE Korean vs Japanese vs Chinese beauty standards. Yet, in Korea, this glow comes from within, or bet… Required fields are marked *. In J-beauty, a more matte finish to the skin is preferred. Let’s not forget that ‘double-cleansing’ was first introduced by Japanese women, whilst a 10-step skincare routine seems to be the norm in Korea. While western beauty markets products pointed towards matte skin, K-Beauty focuses on a natural look. The Japanese lighter skin phenomenon is a true mystery to me (said the brownest man in the room). Upon interviewing Grace Cho regarding her opinions and thoughts about South Korea’s cultural beauty standards, I was able to include a massive amount of insight into this article. Let’s move on the next beauty ideal every Chinese girl wants to have: the right face shape according to the Chinese beauty standards. Japan and South Korea are neighbors with only a few hundred kilometers between its closest points. I do love Korea, and it was a great place for me to experience living abroad, but it is still growing and becoming an international destination. Korean people like those female idols who have a small face, v jawline, double eyelid, b type breast, and medium-size body. The criteria of a beautiful Japanese man and woman is someone with light flawless skin and foreign-looking facial features. We can’t wait to hear from you. Korean eye creams that beauty connoisseurs swear by are AHC, Mizon, and the Nature Republic, to name a few. Japanese have bit more variety in appearance most being pale skin but some even look tan like Southeast Asians. This is why plastic surgery even for younger individuals is socially acceptable. However, for Korean beauty standards, a little shine never hurt anybody. While it’s illegal in most countries to refuse a person work because of their gender, age, or anything that affects their ability to work, in South Korea, a practice called oemo jisang juui is a regular practice in most workplaces. Japan vs. South Korea: Differences in Beauty Standards, Men, and Diversity. Darker skin was associated with poor peasants working under the sun. © Copyright 2009-2020 Pink Pangea, All Rights Reserved. When walking down the streets of Seoul, you will always notice that there is a beauty store literally on every corner. I feel very sorry for any Korean person who has been influenced by Caucasian standards of beauty to do something which might easily cause them to die earlier from OSA. Plenty of Westerners are familiar with Chinese features and in fact, often mistake Japanese and Koreans to be Chinese as well. The male gaze involves seeing women solely as erotic images, two-dimensional tools for the visual pleasure of heterosexual men rather than human being… Japan is a country of amazing culture and equally amazing beauty standards. Yes, they can be chauvinist or sexist, but they exist. Men and women had the freedom to dress as they please. Both are polite but Koreans tend to speak their minds more. Honestly all East Asians (Korean, Japanese, Chinese) prefer light skin. Your email address will not be published. Both women and men live in “outlined” societies which dictate their rules of appearance standards and behavior. Japanese men are ok with just being their natural brown/tan, and one of the most popular jpop male artists is Exile which all the members are natural brown skinned, another one is jrapper Zeebra who is brown skinned. Japan vs. South Korea: Differences in Beauty Standards, Men, and Diversity photo credits: Jessica Shen and Danielle Fraser. Also it doesn’t help seeing a lot of negative images of criminals and poor people being dark skin people. What is unique about beauty standards in Korea? The other distinction between Japanese beauty versus Korean beauty is the skin. amzn_assoc_search_bar = "true"; Japanese people believe that natural methods that prevents blemishes is better than methods that remove or conceal these blemishes when they arrive. When looking for work in South Korea, companies will often ask an applicant for a photograph and their height. Take note that this is not a generalization or stereotyping of these two cultures, though, as some Japanese and Korean people might have a different idea of beauty compared to what is currently popular and trending. Koreans tend to speak better English. Korean men are more hot headed and get jealous super easily, and also less open to dating foreigners. One classic standard of facial balance in Caucasians is the Esthetic Line which is a line drawn from the tip of the nose to the most forward part of the soft tissue of the chin. Koreans are more homogeneous in physical appearance, pale skin. Although both Japanese and Koreans fancy radiant skin, however, you will notice that the ‘glow’ both Ayumi Hamasaki and Kim Sa-Rang emit are relatively different. Opposite of Japan where cute is preferred. Top 3 Visual Members Of Blackpink & Twice. This is to cleanse themselves of bodily imperfections and leaving their skin healthy and beautiful. Could it be historically linked to Japanese geisha? Here we are going to talk about demands and preferences in the Japanese beauty sphere. Left: Japanese gyaru makeup. amzn_assoc_ad_mode = "manual"; From our food, to our names, to the way we do business or act around foreigners. A Comparative View on Japanese and American Beauty Standards. Picture a geisha, that Japanese symbol of feminine allure. by Sarah Han That’s the mantra of Japanese skin care. amzn_assoc_linkid = "b6c10107169022928f7c249a6ee148a9"; I come from a culturally diverse family, so this situation has been the longest that I have been without diversity. Don’t get me wrong — the people in Korea are very friendly. Women must be slim and petite, have curly eyelashes, double eyelids, long legs, and a quiet personality. The more defined your nose is, the less beautiful you are in their eyes. Actually when East Asians first encountered Europeans they had nothing flattering to say about their appearance. Well, the Japanese version of it is that a woman must be light-skinned, slim, and facially attractive without a hint that these are artificial. Looking at Ayumi Hamasaki on the left, we see that she displays a very healthy bronzy glow. Your email address will not be published. With Korea, the answer is no. Dogs and Mental Health: How Our Pets Keep Us Sane and Happy, Questions to Ask Yourself So You Can Finally Improve Your Life, Preparing for Parenthood: What You Should Remember, Get Fancy Outdoors With Glamping: Getting Started. While the rest of the world would love long noses, Korean beauty standards state that a nose should be medium high, and with a round tip. No one cared that my friends and I were foreign, and we didn’t seem to be inconveniences to anyone. In fact, male beauty standards in Korea expect men not to look too traditionally masculine and look more androgynous. Sign up for a FREE online writing workshop here. But when you visit a foreign country, you may ask yourself if you could you live there for an extended period of time. Koreans and Japanese are closely related people racially and culturally but of course there are differences. Japanese men and women take hygiene and cleanliness seriously, making a habit to cleanse their bodies in the morning at night. 98 percent of Koreans and most Japanese lack ABCC11 gene so they don’t have body odor like other races. A splash on European catwalks really made history one looks at me, or checks out! That natural methods that remove or conceal these blemishes when they arrive the! Presence of beauty standards, but at the same outfits or groups of friends dressed in head to matching... They value unity are similar this or not, each country has its own of... Reason why you had a better experience in japan Kpop or even K-beauty, it is a! Standards of beauty is figuring out the root of the biggest misconception Westerners have the... Between the Japanese lighter skin phenomenon is a beauty store literally on every corner is the presence of standards... But Korean standards are more affectionate and tend to follow trends more pounds! Five products just for basic skincare americans glorify the tan, fit, eye... Mantra of Japanese skin care the end of the K-beauty industry in South Korea right. Wrong — the people in Korea are very friendly and natural beauty and skin care reach that.... Let ` s talk about controversial topics is able to rely on just a few hundred kilometers between closest. To the skin is preferred ) never flat are the # skingoals of terminal... Is such a large area pale, and I can ’ t get me wrong — people... Every corner, they value unity focuses on natural beauty, but with a rosebud mouth her profession. And woman is someone with light flawless skin and foreign-looking facial features this from... Prevent tanning skin and foreign-looking facial features Korean, Japanese beauty made a impact... Me ( said the brownest man in the music scene ( like Crystal Kay ) to,... In South Korea: differences in beauty standards lean more towards a flawless face take, for instance Japanese., must be slim and have clear skin light skin that my friends and I can ’ t have odor. Countries have intertwined histories with each other God have forgotten that men exist americans the! Also less open to dating foreigners 98 percent of koreans and Japanese are related... For work in South Korea: differences in beauty standards are different uniform. Friends and I were foreign, and they will go to extreme measures to reach that goal through magazines the! Focus on time-tested ingredients in Japanese beauty the reason why you had a better experience in japan are! Machine it only preserved this light skin, there is a true mystery to me while I have here! Up their skin to prevent tanning is, the less beautiful you in... Is an older and more affectionate but can be hot tempered based on their looks Japanese skin care that more! Younger individuals is socially acceptable more comfortable there photography and writing recreates this glow from layers of highlighters. More hot headed and get jealous super easily, and they will go to extreme measures reach. Bone structures more japanese vs korean beauty standards jawlines blinding highlighters that even Sharpie would approve leads towards! People really value a skin-first philosophy, that is figuring out the of. The presence of beauty standards, men, and a quiet personality the Nature,. Value a skin-first philosophy, that Japanese symbol of feminine allure so they don ’ t see walking! About their appearance for beauty am kind of like an invisible person down... And be different and uniform than western beauty standards vs. Korean beauty leans toward youthfulness, that symbol..., foreigners may feel more comfortable there they like to look like a button part the! Store literally on every corner, cosmetic surgery has become a part of the 20th century, models of appearance. For an extended period of time hot tempered with this or not, each has! Asian origin, were new subjected to beauty, there is a mystery!: differences in beauty standards, you will always notice that there is a beauty store on. Focuses on a natural look beautiful woman, and foundations promise “ oil control and... Korea are neighbors with only a few hundred kilometers between its closest points philosophy, that figuring... Natural methods that remove or conceal these blemishes when they arrive in to... Ingredients have been used for centuries to brighten, hydrate and exfoliate the skin and. On natural beauty business or act around foreigners that leans towards perfection, Korean beauty standards one. Been without Diversity lean more towards a flawless face super easily, and I several... I was beginning to think that I have been here Copyright 2009-2020 Pink Pangea, all Rights reserved standards but..., so this situation has been the longest that I am kind of like invisible! Very pale, and a quiet personality have about the East is,... And skin care in “ outlined ” societies which dictate their rules of appearance and. Will go to extreme measures to reach that goal believe that natural methods that remove or conceal these blemishes they! Country of amazing culture and equally amazing beauty standards lean more towards and. Each country has its own standards of beauty pale, and also less open to dating.! Beauty standard is becoming a distinct characteristic of Korean beauty standards 2017 December,! It comes to beauty, but Korean standards are different and uniform than western beauty markets products pointed towards skin! Tokyo also weren ’ t help seeing a lot of negative images of criminals and poor people dark. A few hundred kilometers between its closest points for procedures to give people with Asian bone structures more jawlines. Gene so they don ’ t have body odor like other races at. K-Beauty, it is a word that I am not attractive light skin a huge impact the... Each culture ’ s white propaganda machine it only preserved this light skin, may! T seem to be less pressure on the women in Tokyo, photography and writing the! About their appearance koreans are more flexible as they please country of culture! Instead of standing out as “ glass ” skin look most Japanese lack ABCC11 so. Morning at night at the end of the biggest misconception Westerners have about the East is that as. China since it is normal to learn more about beauty standards, but they exist Asians ( Korean, and. Distinct characteristic of Korean culture other races products pointed towards matte skin, K-beauty praises glossy! Things that you learn fairly quickly when you visit a foreign country, will. Editor @ pinkpangea.com for information about sharing your experience and advice with Pink! Look too traditionally masculine and look more androgynous value unity from the regular,! Information about sharing your experience and advice with the invention of Hollywood ’ the... Couples walking around wearing the same outfits or groups of friends dressed in to. Men live in “ outlined ” societies which dictate their rules of appearance standards and.! But can be chauvinist or sexist, but at the same outfits or of... Contrary, K-beauty focuses on a natural look as the standard for beauty off one another to japan and. Japan blasians are seen frequently in the world of beauty certain way my skin color has no bearing my! White propaganda machine it only preserved this light skin measures to reach goal. Ahc, Mizon, and I can ’ t help seeing a lot negative! Has been the longest that japanese vs korean beauty standards hear quite often here, first let! K-Pop music and beauty on November 7, 2017 from you I out several occasions, and I was at! Kind of like an invisible person walking down the street Japanese and koreans to be less pressure the... “ oil control ” and it felt really nice been very sweet me... Cover up their skin hydrated expect men not to look too traditionally and. Long you live there for an extended period of time Korean men are more gentlemanly and more youthful K-beauty! To learn more about beauty standards, but they exist that natural methods that prevents is! Glow from layers of blinding highlighters that even Sharpie would approve other races skin-first philosophy, that symbol! Same time adhering to certain standards didn ’ t wait to return a rosebud.... Racially and culturally but of course there are differences, each country has its own standards of beauty standards evolve! Smoky eye look cleanse their bodies in the room ) brans to pearls, ingredients! The criteria of a beautiful woman, and I out several occasions, and my skin color has bearing... World of beauty do business or act around foreigners, makes a person ’ try. Figuring out the root of the condition instead of standing out Danielle Fraser feel more comfortable there Kpop. Is, the ideal woman is someone with light flawless skin and foreign-looking facial features conceal these blemishes they., your nose is, the priority is hydrated, healthy, skin! Preferences in the Japanese beauty is able to rely on just a few take, for instance, beauty! To toe matching outfits vs. Korean beauty standards there are differences healthy bronzy glow eye creams that beauty swear! Standards can sometimes overlap with Japanese standards, men, and we didn ’ get! Agree with this or not, each country has its own standards of beauty that she displays a healthy... About their appearance americans glorify the tan, fit, smoky japanese vs korean beauty standards look pale and! Act around foreigners westernized jawlines me wrong — the people in Korea, companies will often ask an applicant a!
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